“Position yourself as the Guide and your client is the hero.”
- Sarah George

Watch the video here or if you are a reader, keep scrolling.

As a StoryBrand Certified Guide I help companies tell their brand's story so that clients want to be a part of it.

Why StoryBrand?

I contemplated becoming a Certified Guide for nearly a year. It was a big decision and I wanted to do it for the right reasons. For me it boiled down to being able to effectively help my clients share their marketing messages with a proven method as well as the small and mighty community of Guides throughout the world. It's a power tool for my tool belt; I am really excited to start using it. I know it will bring clarity and consistency to your marketing.

How Does This Help Marketing?

The StoryBrand method uses the recipe of every good story: a character with a problem who needs someone to guide them toward the solution before the bad thing happens. With this narrative marketing clients become immersed in the story you tell. They see themselves in the story and look to resolve the problem. That's where you as a company comes in.

You position yourself as the Guide who shows them the way forward. Bridging the gap from where they are to where they want to be. When you focus your marketing on that, the right people are drawn in to engage.

Conclusion: Are you ready to revamp your story? With clarity, cohesiveness, and compelling words, your marketing message will draw people in. Let's talk about how you can be the Guide and invite the right clients in. Book a discovery call to get started.