Strategic Marketing. Meaningful Results.
Strategic Marketing. Meaningful Results.
A Real-World Example of the Customer Journey—And Why It Matters for Your Marketing
Curious about the marketing funnel in real life? This post shares two stories that walk through each stage of the customer journey, showing how awareness turns into advocacy. Learn how these insights ... ...more
consistency
May 06, 2025•3 min read
Creating Quality Content for Your Marketing Strategy
Learn how to create content that entertains, educates, and inspires while leaving a lasting impression. This post also highlights why print materials still matter and how a strong plan can boost your ... ...more
consistency
April 28, 2025•2 min read
Marketing Lessons from a Historic Storm
When a historic ice storm hit northern Michigan, I saw businesses and organizations rise to the challenge with creativity, clarity, and heart. Here’s how real-world marketing showed up when it mattere... ...more
consistency
April 14, 2025•3 min read
Feeling Like Your Marketing Isn’t Landing?
In this blog post, we’re breaking down why repetition builds trust, how to keep your messaging fresh without losing momentum, and simple ways to connect with your audience without sounding like a brok... ...more
consistency
April 04, 2025•2 min read
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