Services

You're good at what you do, how do you tell others?

Marketing Strategy

$3,500

(starting rate)

A formal marketing plan helps shape and give direction to marketing activities. Strategizing who, what, where, when, and how you connect with your clients and prospects aligns your actions and creates an efficient process for growing your business. The actual task of creating a plan can be daunting; that’s where I come in. The strategy package includes:

RESEARCH

Marketing & communications audit

Defining target audiences (ideal client)

FOCUSED PLANNING

Developing compelling targeted messages

Determining media/promotional platforms
A trusted referral process

A PATH FORWARD

Written marketing strategy
Calendar to implement strategy

Join Captivate Ideal Clients™ to go at your own pace and build a marketing strategy without overwhelm.

Marketing Strategy

$3,500

(starting rate)

A formal marketing plan helps shape and give direction to marketing activities. Strategizing who, what, where, when, and how you connect with your clients and prospects aligns your actions and creates an efficient process for growing your business. The actual task of creating a plan can be daunting; that’s where I come in. The strategy package includes:

RESEARCH

Marketing & communications audit

Defining target audiences (ideal client)

FOCUSED PLANNING

Developing compelling targeted messages

Determining media/promotional platforms
A trusted referral process

A PATH FORWARD

Written marketing strategy
Calendar to implement strategy

Join Captivate Ideal Clients™ to go at your own pace and build a marketing strategy without overwhelm.

Strategy Implementation

Price varies. Retainer option available.

You have a marketing strategy in place and need some extra support to implement all the ways you engage your audience. Your time is spent working with clients and operating daily operations. Consider Connective Consulting™ your extended arm of marketing. Depending on your specific marketing needs some implementation examples include:

Fractional Chief of Marketing Office (fCMO)
Managing your website content

Designing and executing target campaigns

Revamping or creating consistency of your brand

Curating and sending newsletters

Diving into analytics

Designing marketing materials

Strategy Implementation

Price varies. Retainer option available.

You have a marketing strategy in place and need some extra support to implement all the ways you engage your audience. Your time is spent working with clients and operating daily operations. Consider Connective Consulting™ your extended arm of marketing. Depending on your specific marketing needs some implementation examples include:

Managing your website content

Designing and executing target campaigns

Revamping or creating consistency of your brand

Curating and sending newsletters

Diving into analytics

Designing marketing materials

Project Management

Price varies.

Sometimes there is a project that either doesn’t get off the ground due a to lack of resources or you need additional support for a project immediately. Either way, I’ve got you covered. Some ideas are:

Designing a marketing brochure

Organizing your client database

Revamping or creating consistency of your brand

The options of what we can accomplish together are endless. Start with a Marketing Power Hour to move some items from “to do” to “DONE!”

Project Management

Price varies.

Sometimes there is a project that either doesn’t get off the ground due a to lack of resources or you need additional support for a project immediately. Either way, I’ve got you covered. Some ideas are:

Designing a marketing brochure

Organizing your client database

Revamping or creating consistency of your brand

The options of what we can accomplish together are endless. Start with a Marketing Power Hour to move some items from “to do” to “DONE!”

Know Your Who™

Market Research

$2,250

Do you know who your ideal client is? What are their pain points? The vocabulary they use? Where do they hang out? What’s important to them? Answering all of these questions helps you have a strong marketing plan.

Understanding your ideal clients who need what you offer is key to engagement and building a community, which leads to increased profits. Know Your Who™ is a research-based service that discovers the traits and desires of your ideal client through:

Client database review

Client surveys

Stakeholder interviews

Market research

Defining your service statement

Your messaging will be so clear to the right people it’s like you’re talking directly to them. And when people feel heard, they buy.

Know Your Who™

Market Research

$2,250

Do you know who your ideal client is? What are their pain points? The vocabulary they use? Where do they hang out? What’s important to them? Answering all of these questions helps you have a strong marketing plan.

Understanding your ideal clients who need what you offer is key to engagement and building a community, which leads to increased profits. Know Your Who™ is a research-based service that discovers the traits and desires of your ideal client through:

Client database review

Client surveys

Stakeholder interviews

Market research

Defining your service statement

Your messaging will be so clear to the right people it’s like you’re talking directly to them. And when people feel heard, they buy.

Business Control Center

$300-$999

Keeping track of all of your marketing collateral and content is yet another task on the to-do list, yes, but imagine the time and embarrassment you'll save. The Business Control Center is a done-for-you service to get all your marketing assets organized and congruent so you easily show up professional and reliable. BCC helps you organize your logos, stationary, word of mouth/testimonials, and more. There isn't much worse than seeing your old logo show up on your business cards.

Business Control Center

$300-$999

Keeping track of all of your marketing collateral and content is yet another task on the to-do list, yes, but imagine the time and embarrassment you'll save. The Business Control Center is a done-for-you service to get all your marketing assets organized and congruent so you easily show up professional and reliable. BCC helps you organize your logos, stationary, word of mouth/testimonials, and more. There isn't much worse than seeing your old logo show up on your business cards.

Grab these Resources

Need a little inspiration to get started? Check out these free and low- cost resources:

Client Connection Checklist - Is your marketing resonating with the right people? Run through this checklist to find out.
Little Black eBook of Relationship Marketing - 10 tips to connect with people who want to buy from you.
Free Marketing Assessment Most small businesses don't have a marketing plan they're confident in. Take the 10-minute assessment, and you'll get a FREE, customized marketing plan that will generate more revenue for your business.
Business Made Simple - Get a 6-step plan to grow your business through on-demand courses, member webinars, and an exclusive community. *Affiliate link
Connective Blog - Tips, success stories, and expert advice to increase your marketing impact.

And join the Connective Community for emails so you don’t miss a thing!

Grab these Resources

Need a little inspiration to get started? Check out these free and low- cost resources:

Client Connection Checklist - Is your marketing resonating with the right people? Run through this checklist to find out.
Little Black eBook of Relationship Marketing - 10 tips to connect with people who want to buy from you.
Business Made Simple - Get a 6-step plan to grow your business through on-demand courses, member webinars, and an exclusive community. *Affiliate link

Connective Blog - Tips, success stories, and expert advice to increase your marketing impact.

And join the Connective Community for emails so you don’t miss a thing!